As a leader, do you want to inspire, motivate, educate, build brands, launch movements, and change lives? Then you MUST be able to package your ideas into a compelling and concise story.
On this episode of Gen X Amplified, we are actually going to talk all about the power of story. And we could not have asked for a better featured guest, than master communicator and storyteller - Carmine Gallo.
Carmine Gallo is a communications coach for the world’s most admired brands. A former anchor and correspondent for CNN and CBS - Carmine's mission is to help business leaders craft compelling messages, tell inspiring stories, and share their ideas. He has worked with executives at Intel, Google, Disney, The Four Seasons, Cisco, LinkedIn, and many other global brands.
As a prolific author, Carmine has written several groundbreaking books that primarily focus on communication, including: The Presentation Secrets of Steve Jobs, The Apple Experience, and Talk Like TED.
Now his latest book, The Storyteller’s Secret: From TED Speakers to Business Legends, Why Some Ideas Catch On and Others Don't, is a must read for any leader in today's marketplace. This very practical guide on the power of narrative, demonstrates how leaders of such powerful brands as Apple, Virgin, and Southwest Airlines have attracted valuable talent and achieved success by telling their stories well.
During the value-packed episode of Gen X Amplified, Carmine and I discuss why storytelling is the secret ingredient to business and leadership success. We also unpack many insights from the book, including specific examples of visionaries like Steve Jobs, Sheryl Sandberg, and others who create compelling stories as essential elements in their journey.
Peg Fitzpatrick is a speaker, author, blogger, and social media marketing expert. She is the co-author of the groundbreaking book, The Art of Social Media: Power Tips for Power Users. With over 100 tips and best practices - this essential guide presents a detailed strategy to create a compelling presence on the most popular social-media platforms.
Social media is not only Peg's passion, it's her job. Day-to-day, she works in the trenches of social media, marketing, and blogging. Peg has spearheaded successful social-media campaigns for Motorola, Audi, Canva, Google, and Virgin as well as having been a brand ambassador for Kimpton Hotels. She work with the best brands and make them even better!
During our conversation on this episode of Gen X Amplified, Peg and I chat about a number of fascinating topics - including her professional journey, how she built her brand as a "social media expert", how she starting working with marketing guru Guy Kawasaki, and many valuable insights on the state of social media.
This is definitely an episode that you do not want to miss. Especially if you want to up your game within the social media space!
Do you ever dream about running your own business? Do you ever dream about more time with your family? Do you want to change the world?
Then you MUST listen to this value-packed and fun episode of Gen X Amplified with someone who has been named a “thought leader for the next generation by none other than Oprah Winfrey. I am joined by the wonderful and phenomenal Marie Forleo.
Marie Forleo is a quintessential entrepreneur, author, online tv host, and marketing expert. She is the creator and host of her award-winning web TV show, Marie TV - where she has interviewed some of the most phenomenal people such as Arianna Huffington and Tony Robbins to name a few.
Through her content and her overall brand - her goal and mission is to help you build a life you truly love, and use your gifts to change the world.
Marie is also the founder of the very popular B-School, which is an 8-week interactive video based training program that teaches smart effective online marketing strategies to business owners and aspiring entrepreneurs who want to fuel higher profits and their higher purpose.
Having a passion for a mission-driven life, Marie has also mentored young business owners at Richard Branson’s Centre of Entrepreneurship. And through her own “Change Your Life, Change The World" initiative - every product purchased helps support a person in need.
MarieForleo.com was also named by Forbes.com as one of the Top 100 Websites for Entrepreneurs, and her business has been listed as one of the Inc’s 500 fastest growing companies.
During this fun-filled and value-driven chat with Marie, we discuss her fascinating story/journey from working at the New York Exchange, teaching hip-hop dance classes, to becoming one of the most revered entrepreneurs and personal brands in the marketplace.
We also unpack the many awesome details of B-School, and Marie shares plenty of golden nuggets on we are all actually getting younger because of this digital age. And it’s now easier than ever before to take advantage of these new media tools to build a business and life we love.
For this new solo episode of Gen X Amplified, I focus on how success, achieving your goals, and overall greatness can only happen, after you have truly put the work in . Particularly, what I call having some P.E.P. - preparation, execution, and patience.
Whenever we want to achieve a new goal, learn a new skill, or become successful in general - we tend to want to rush the end result. We want to be great, much sooner than later. We want success and we want it now!
Well that is a very unrealistic and ineffective approach. True success and true greatness doesn't happen overnight. It requires us to put the work in.
For example - think about a box of cake mix. On the front of the box, you see the nice picture of the finished product - the fluffy and moist cake. But in order to get to that finished cake, you have to turn the box over for the baking instructions and follow the recipe. You must take all of the essential ingredients, mix them together, turn up some heat, put it in the oven, and then wait for the cake to bake. This same principle applies when it comes to achieving greatness in life.
Do you know what makes a brand truly stand out and create advocates in today's economy? Well it goes beyond just products and services. It's all about how you define "experiences."
On this episode of Gen X Amplified, we are joined by one of the most renowned digital leaders in today's marketplace - futurist, author and speaker Brian Solis. He's here to discuss his personal journey, and his latest book X: The Experience When Business Meets Design.
Brian Solis is recognized as one of the most prominent thought leaders, speakers, and published authors in new technology and digital marketing. He is also a digital analyst, anthropologist, and futurist.
Brian is a best selling author of some of the most groundbreaking books that include What’s the Future of Business (WTF), Engage!, and The End of Business as Usual.
Brian is here on Gen X Amplified to discuss his latest book titled: X: The Experience When Business Meets Design, which explores the importance of experiences, and how to design them for customers, employees and human beings everywhere.
This is definitely a great conversation with an awesome Gen X thought leader - so listen, learn, and be empowered!
Are you looking for a more productive way to accomplish your goals this year? Well, this episode is definitely for you. That's because we are joined...again by our very first "repeat" guest. The one-and-only John Lee Dumas from the very popular EOFire podcast.
John revisits Gen X Amplified this time to deep dive into the virtues of successful goal setting, and also his latest passion project, The Freedom Journal!
John Lee Dumas is the Founder and Host of EOFire, an award winning podcast that reveals the journey of today's most inspiring entrepreneurs - 7 days a week. He has actually interviewed more than 1,100 entrepreneurs since the launch of his podcast, and has over 1 million unique listens a month!
During John's previous appearance on Gen X Amplified, we spoke in detail about the overall story and journey of EOFire. But for his "repeat" visit, John is here to really FOCUS on his latest and greatest project - The Freedom Journal.
The Freedom Journal is John's new and (beautifully crafted) book, that he created specifically to help others set and accomplish their number one goal...in 100 days. During this conversation, John explained his motivation for creating The Freedom Journal and also provide many overall value bombs to help you dominate 2016!
If you think you’re good at delivering great customer service, then you will be surprised that your customers may not agree. Well, our featured guest on Gen X Amplified will explain why that is the case. We are joined by Jay Baer, who is a world renowned marketing and customer service speaker.
He is also the author of the forthcoming book Hug Your Haters, and he's here to explain why many brands are unfortunately embracing an outdated approach to customer service that does not meet the minimum threshold in today’s digital media landscape.
Jay Baer a marketing and online customer service expert and keynote speaker who has advised more than 700 brands since 1994, including Caterpillar, Nike, Allstate, The United Nations and 32 of the Fortune 500. He is also considered the world’s “most retweeted person” among digital marketers.
He is a renowned business strategist, keynote speaker and the New York Times best-selling author of five books including his newest publication - Hug Your Haters - the first truly modern book on customer service and customer experience.
Jay is also the founder of Convince & Convert, a strategy consulting firm that helps prominent companies gain and keep more customers through the smart intersection of technology, social media, and customer service. Also through his media division of his consulting firm, Jay oversees publishing a content marketing blog, a daily email newsletter and is the co-host of the top-rated Social Pros podcast.
Jay is here to deep dive into Hug Your Haters and why companies should not, and I repeat….NOT ignoring complaints from their customers, especially in this current digital and social marketplace. He also outlines his guiding framework on how to deliver outstanding customer service which will result in remarkable customer experiences.
Happy New Year and Welcome to 2016!
Yes, we are back with a brand new episode, and it is a VERY SPECIAL one. That's because we're going to take a "listen" back, and celebrate season one of Gen X Amplified.
For this special episode, we are going to showcase some of our most popular episodes, and even play some soundbites from the featured guests. I had such a blast chatting with each guest, and their were so many valuable nuggets and insightful stories that they shared.
Now because timing, I needed to narrow down the episodes selected for this recap. And this was very, very hard! That's because every guest, every interview, and every story shared was extremely valuable and golden.
So, I decided to primarily pick the episodes that were the most popular in terms downloads, feedback, shares, social media, etc. But again, it was very close, and at the end of the day - it’s really not about the number of downloads, It’s more about the impact that each episode and each guest delivers to YOU.
So definitely go back and listen to ALL of the episodes, from 1 to 25, at your leisure.