For the last episode before our season break, we are bringing you this special (BEST OF) episode, with our featured guest Jay Papasan, the co-author of the groundbreaking #1 Wall Street Journal, New York Times, and USA Today bestselling book, The ONE Thing.
Are you struggling with multitasking and prioritizing your most important projects - especially when it seems there are so many things to get done? Well, this episode is for you.
Jay Papasan, is the Vice President of publishing and Executive Editor at KellerINK, the publishing arm of Keller Williams Realty. He is best known for co-writing with his mentor, Gary Keller, a few best-selling books, including The Millionaire Real Estate Investor, which became a New York Times best-seller.
But their most recent book, titled The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results, has been a nothing short of a “game-changer.” It is a New York Times best-seller and has also reached #1 on the Wall Street Journal business best-seller list.
In the book, Jay and Gary outline in great detail why everyone should identify that area of your life where you want to be extraordinary (that one thing), and FOCUS on it - before you simultaneously take on other tasks.
To me, this is such a groundbreaking book. I actually put it in the same category as other watershed publications such as Good to Great by Jim Collins, Tribes by Seth Godin, and Simon Sinek's Start With Why.
During this value-packed episode of Gen X Amplified, Jay and I discuss his overall journey to becoming an author, the importance of "focus" as a leader, and why The ONE Thing is resonating with so many, even outside of the business world. This book is definitely a must-read, especially for Gen Xers with all of the opportunities and obligations we have during this power phase of our lives.
On this latest episode, I share what I call somewhat of a "rallying call" for everyone in that’s currently in that mid-career, mid-life phase (basically Gen Xers), to start, right now, at this moment understanding that NOW is the perfect time to go for your dreams and create more impact on the world.
Many of us at this stage of our career and life, feel squeezed, unsure of our future, dissatisfied with what we have accomplished...or "not accomplished", etc. This is a normal feeling. What motivated me to record this actual episode, where a few conversations I was having with colleagues and friends recently about this exact situation.
But, I truly and strongly believe that we are now in the PERFECT TIME in our lives to now make more of an impact. Whether it’s on your job, in your business, to start a business, or just better impact the lives of those you love.
Also in this episode, I talk about many Gen Xers and mid-career professionals that are doing game-changing things and making a significant impact.
On this new episode of Gen X Amplified, we are welcoming back a familiar voice and friend to the show. Hall of Fame keynote speaker, business advisor, and best selling author…the one and only Jay Baer is joining Adrion once again on the podcast.
For this his second visit to Gen X Amplified, Jay and Adrion discuss and unpack his latest book titled: – Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth, which he co-wrote with Daniel Lemin.
Jay Baer is an award-winner speaker, consultant, strategist and whose mission is to help businesses clone their customers. He is also a 7th generation entrepreneur, who has founded five multi-million dollar companies.
Jay is also the President of Convince & Convert, an advisory firm firm that works with the world’s most iconic brands such as The United Nations, 3M, and Hilton.
A New York Times bestselling author, Jay has written six best-selling books, including: Youtility, and Hug Your Haters – which we discussed during his previous visit to Gen X Amplified on episode #027.
On this episode we chat about why brands (both business and personal) embracing the power of “word of mouth” as an intentional strategy, which is the premise of his latest book, Talk Triggers, co-written with Daniel Lemin.
During this latest solo episode of Gen X Amplified, I am introducing a new "theme" that I’m starting called "What I've Learned...". And for this episode I will breakdown the 5 key lessons that I learned from my time working at one of the most iconic brands ever… HBO.
I was employed at HBO from 2003-2008. And it was during that time (what many consider to be the "golden age' of HBO), I witnessed many of the inner workings of why HBO is such a successful brand.
There are many virtues I believe that are responsible for the greatness of the HBO brand, yet I wanted to focus on five (5) specific areas that are applicable to many elements of brand development in today's competitive marketplace.
So below are the 5 key lessons that I learned from working at HBO:
As Gen Xers, our unique and extensive experience gives us plenty of valuable nuggets and lessons to help guide us. Therefore we should be intentional about taking inventory of our experiences and our journey - both personally and professionally.
When we do this, we can cull out valuable lessons and insights that help fuel our ongoing personal growth.